For Mars Incorporated (private) · 2026 WBENC National Conference - Salt Lake City

Mars' £1B Diverse Supplier Goal: Accelerating Impact Post-WBENC 2026

Aligning your enterprise event strategy with Microsoft 365 and supplier diversity initiatives.

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WBENC Certified

Women-Owned Business

75,000+

Microsoft Events Delivered

ISO 27001/27701

Certified Security Posture

Microsoft Preferred

Supplier Status

We've been studying Mars Incorporated (private)

Built around Mars Incorporated (private)'s reality

At the 2026 WBENC National Conference, we recognize Mars Incorporated (private)'s commitment to its ambitious £1 billion diverse supplier spend target. As a WBENC-certified women-owned business and Microsoft Preferred Supplier, EventBuilder is uniquely positioned to help you meet these goals while enhancing your global event capabilities.

With 130,000+ Associates globally and a deep reliance on Microsoft 365 and Teams, Mars Incorporated (private) requires event solutions that scale securely. We understand the complexities of managing massive internal communications, especially post-acquisition, and the need to integrate seamlessly with your existing Microsoft Azure and Power Platform investments.

Your teams navigate platform fragmentation and complex hardware broadcast gear for events. EventBuilder extends your Microsoft Teams environment into an enterprise-grade event platform, providing human-led services and advanced features without introducing new security risks or requiring additional technical expertise for IP-video ingest.

Tailored to Mars Incorporated (private)'s key stakeholders

Supplier Diversity Manager

Itu Otu

Achieve Your £1B Diverse Supplier Goal with Microsoft-Trusted Event Technology

The challenge

Itu manages Mars' ambitious £1 billion diverse supplier spend target, requiring qualified women-owned technology partners who can deliver enterprise-grade solutions. The post-acquisition integration amplifies this challenge, as expanded operations demand proven suppliers who can scale with Mars' global communications needs while meeting strict procurement diversity metrics.

How we help

EventBuilder's WBENC certification and Microsoft Preferred Supplier status directly contributes to diversity spend goals while our 75,000+ Microsoft events track record proves enterprise scalability through our Strategy & Demand offering.

Proof: We delivered 400+ events reaching 180,000 registrants for Microsoft Commercial Licensing programs.

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Global IT Leadership

Kemal Cetin

Secure, Scalable Event Platform Within Your Microsoft Ecosystem

The challenge

Kemal oversees digital infrastructure for Mars Snacking's global operations, including complex technical integration. His teams must ensure secure, scalable communication platforms that can handle massive employee town halls while maintaining strict data governance and leveraging existing Microsoft 365 investments across diverse geographic regions.

How we help

Our Teams-native approach enhances existing Microsoft infrastructure with ISO 27001/27701 compliance through our Registration & Compliance offering, eliminating new security reviews while adding enterprise event capabilities.

Proof: We manage 500 monthly sessions for Microsoft Enterprise Support Digital teams.

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Digital Broadcast & Video Production Lead

Transform Event Production from Reactive to Strategic with Teams-Native Management

The challenge

This team manages sophisticated IP-based video routing hardware (NDI, Dante, RTMP, SRT) but faces bottlenecks scaling from reactive technical support to strategic managed services. The existing complex broadcast infrastructure requires technical expertise that limits their ability to handle increasing demand for global Mars town halls and training events efficiently.

How we help

Our Production & Live Event services complement existing broadcast hardware with Teams-native registration and attendee management, reducing technical overhead on internal teams and mitigating platform fragmentation.

Proof: We delivered secure town halls for 25,000+ employees at Advantage Solutions.

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Trusted by Enterprise Leaders

Our human-led approach and Microsoft-native platform ensure your high-stakes events succeed, every time.

“

We have been using EventBuilder for our partner events and have great success with the platform. The EventBuilder team is very responsive with excellent customer service. We always get a thorough answer the first time.

— Mike Iem, Senior Program Manager, IoT Marketing and Partner Events, Microsoft

“

I truly cannot say it enough, you and the team at EventBuilder have been just absolutely incredible to work with.

— Nicole Porter, Global Programs Engagement Leader, Microsoft

EventBuilder for Mars

Extend your Microsoft Teams environment into a robust, secure, and scalable event platform.

Diverse Supplier Value

WBENC-certified and Microsoft Preferred Supplier status helps Mars meet its diverse spend goals with a proven technology partner.

Enterprise Security

ISO 27001/27701 certified and SSPA Green, ensuring your global events and data remain secure within your Microsoft tenant.

Teams-Native Production

Seamlessly integrate with Microsoft Teams and Town Hall, complementing your existing IP-based video hardware for global reach.

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